[SBU Board] Payment Fees (for pre-registration)

[JC Chupack]

Hi all,

I did some research into options for us to sell entries in advance for the
Sweetheart Sectional. Below is a quick table of options and their
associated fees and pros/cons.
Option Customer Experience Our Logistics Refunds Fee Structure Who pays
fees? Fees on a $12 entry
Squarespace + Paypal/Venmo Customers buy entries through bridgeinseattle.org
(but checkout will be through Paypal/Venmo through a pretty smooth
hand-off).  Customers will get a receipt via email. We will be able to see
who paid and for what. We will not be able to easily bill at the door using
the same method.  We can collect ACBL numbers and registrant names per
entry.
We can refund orders through Squarespace.  Paypal/Venmo will still charge
us for processing but the Squarespace commerce fee will be refunded. 3% to
Squarespace for commerce; 1.9% plus $0.30 to Paypal/Venmo for payment
processing We do.  $                            0.89
Eventbrite Customers start on bridgeinseattle.org and then we direct them
to eventbrite to buy.  Customers will get an event ticket  via email per
event they register for. We will get attendee names separate from billing
information.  We will be able to sell entries at the door via an app. We
can refund orders through Eventbrite. Fees are still charged unless there's
a cancellation. 2.5% for payment processing; 2% plus $0.79 for commerce We
can pass to customers or absorb ourselves.  $                            1.33

Brown Paper Tickets Customers start on bridgeinseattle.org and then we
direct them to brown paper to buy.  Customers will get an event ticket per
event via email. We will get attendee names separate from billing
information.  We will be able to sell entries at the door via an app. No
refunds through BPT. 5% plus $0.99 (all-inclusive) We can pass to customers
or absorb ourselves.  $                            1.59


Given the fee structures and CX/logistics, using Squarespace to sell the
pre-registration is probably our best option. It also happens to be the
simplest to set up, since we're already mostly set up with Squarespace for
the website. Here's a sample of what the entry sales might look like on the
website:
http://www.bridgeinseattle.org/2022-sweetheart-sectional-events
*Note that you won't actually be able to complete a transaction, because we
haven't actually set up the billing/checkout yet.* Also, I set this up
quickly, but when doing it for real, I'd add more information to the page
and change the product images to indicate the date and time of the event.

Comments and thoughts welcome here or at the meeting tomorrow.

--JC

__
JC Chupack (she/her)
* Seattle ACBL Unit 446 <http://www.bridgeinseattle.org> President &
Web/Email Admin
* Associate Director, Product Management at Chewy <https://www.chewy.com>
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