<div dir="ltr"><div>Hi all,</div><div><br></div><div>I did some research into options for us to sell entries in advance for the Sweetheart Sectional. Below is a quick table of options and their associated fees and pros/cons.</div><div>
<table style="border-collapse:collapse;width:1037pt" width="1385" cellspacing="0" cellpadding="0" border="0">
<colgroup><col style="width:137pt" width="183">
<col style="width:161pt" width="215" span="5">
<col style="width:95pt" width="127">
</colgroup><tbody><tr style="height:15pt" height="20">
<td class="gmail-xl68" style="height:15pt;width:137pt;font-weight:700;border:0.5pt solid windowtext;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="183" height="20">Option</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:161pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="215">Customer
Experience</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:161pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="215">Our Logistics</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:161pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="215">Refunds</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:161pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="215">Fee Structure</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:161pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="215">Who pays fees?</td>
<td class="gmail-xl68" style="border-color:windowtext windowtext windowtext currentcolor;border-style:solid solid solid none;border-width:0.5pt 0.5pt 0.5pt medium;width:95pt;font-weight:700;background:rgb(208,206,206) none repeat scroll 0% 0%;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap" width="127">Fees on a $12
entry</td>
</tr>
<tr style="height:90pt" height="120">
<td class="gmail-xl67" style="height:90pt;border-color:currentcolor windowtext windowtext;border-style:none solid solid;border-width:medium 0.5pt 0.5pt;width:137pt;font-weight:700;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="183" height="120">Squarespace + Paypal/Venmo</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">Customers
buy entries through <a href="http://bridgeinseattle.org">bridgeinseattle.org</a> (but checkout will be through
Paypal/Venmo through a pretty smooth hand-off).<span> </span>Customers will get a receipt via email.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
will be able to see who paid and for what. We will not be able to easily bill
at the door using the same method.<span> </span>We
can collect ACBL numbers and registrant names per entry. <br></td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
can refund orders through Squarespace.<span>
</span>Paypal/Venmo will still charge us for processing but the Squarespace
commerce fee will be refunded.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">3%
to Squarespace for commerce; 1.9% plus $0.30 to Paypal/Venmo for payment
processing</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
do.</td>
<td class="gmail-xl66" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap"><span> </span>$<span> </span>0.89 </td>
</tr>
<tr style="height:90pt" height="120">
<td class="gmail-xl67" style="height:90pt;border-color:currentcolor windowtext windowtext;border-style:none solid solid;border-width:medium 0.5pt 0.5pt;width:137pt;font-weight:700;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="183" height="120">Eventbrite</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">Customers
start on <a href="http://bridgeinseattle.org">bridgeinseattle.org</a> and then we direct them to eventbrite to
buy.<span> </span>Customers will get an event
ticket<span> </span>via email per event they
register for.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
will get attendee names separate from billing information.<span> </span>We will be able to sell entries at the door
via an app.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
can refund orders through Eventbrite. Fees are still charged unless there's a
cancellation.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">2.5%
for payment processing; 2% plus $0.79 for commerce</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
can pass to customers or absorb ourselves.</td>
<td class="gmail-xl66" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap"><span> </span>$<span> </span>1.33 </td>
</tr>
<tr style="height:75pt" height="100">
<td class="gmail-xl67" style="height:75pt;border-color:currentcolor windowtext windowtext;border-style:none solid solid;border-width:medium 0.5pt 0.5pt;width:137pt;font-weight:700;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="183" height="100">Brown Paper Tickets</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">Customers
start on <a href="http://bridgeinseattle.org">bridgeinseattle.org</a> and then we direct them to brown paper to
buy.<span> </span>Customers will get an event ticket per event via
email.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
will get attendee names separate from billing information.<span> </span>We will be able to sell entries at the door
via an app.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">No
refunds through BPT.</td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">5%
plus $0.99<span> (all-inclusive)</span></td>
<td class="gmail-xl65" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;width:161pt;white-space:normal;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom" width="215">We
can pass to customers or absorb ourselves.</td>
<td class="gmail-xl66" style="border-color:currentcolor windowtext windowtext currentcolor;border-style:none solid solid none;border-width:medium 0.5pt 0.5pt medium;padding-top:1px;padding-right:1px;padding-left:1px;color:black;font-size:11pt;font-weight:400;font-style:normal;text-decoration:none;font-family:Calibri,sans-serif;vertical-align:bottom;white-space:nowrap"><span> </span>$<span> </span>1.59 </td>
</tr>
</tbody></table>
</div><div><br></div><div><br></div><div>Given the fee structures and CX/logistics, using Squarespace to sell the pre-registration is probably our best option. It also happens to be the simplest to set up, since we're already mostly set up with Squarespace for the website. Here's a sample of what the entry sales might look like on the website:</div><div><a href="http://www.bridgeinseattle.org/2022-sweetheart-sectional-events">http://www.bridgeinseattle.org/2022-sweetheart-sectional-events</a></div><div><b>Note that you won't actually be able to complete a transaction, because we haven't actually set up the billing/checkout yet.</b> Also, I set this up quickly, but when doing it for real, I'd add more information to the page and change the product images to indicate the date and time of the event.</div><div><br></div><div>Comments and thoughts welcome here or at the meeting tomorrow.</div><div><br></div><div>--JC<br></div><div><br></div><div><div dir="ltr" class="gmail_signature" data-smartmail="gmail_signature"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><div dir="ltr"><font face="arial, helvetica, sans-serif"><font size="1"><font style="font-family:arial;font-size:small" face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small">__</span></font></span></font></font></font></div><div dir="ltr"><font face="arial, helvetica, sans-serif"><font size="1"><font style="font-family:arial;font-size:small" face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small">JC Chupack (she/her)</span></font></span></font></font></font><br><font face="arial, helvetica, sans-serif"><font size="1"><font style="font-family:arial;font-size:small" face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small"><font face="arial, helvetica, sans-serif"><font size="1"><div style="font-family:arial;font-size:small"><font face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small">* <a href="http://www.bridgeinseattle.org" target="_blank">Seattle ACBL Unit 446</a> President & Web/Email Admin</span></font></span></font></div><div style="font-family:arial;font-size:small"><font face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small">* Associate Director, Product Management at <a href="https://www.chewy.com" target="_blank">Chewy</a><br></span></font></span></font></div></font></font></span></font></span></font></font></font><br><font face="arial, helvetica, sans-serif"><font size="1"><div style="font-family:arial;font-size:small"><font face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small"></span></font></span></font></div></font></font><font face="arial, helvetica, sans-serif"><font size="1"><font style="font-family:arial;font-size:small" face="arial, helvetica, sans-serif"><span style="font-family:arial"><font face="arial, helvetica, sans-serif"><span style="font-size:x-small"></span></font></span></font></font></font></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div>